Posts Tagged ‘philosophy’

The good souls behind the soles!

Thursday, September 3rd, 2009

Ped fans, have you ever wondered what the makers of our lovely lines have to say about the shoes they create? Well, you’re in luck because both Chie Mihara and Cydwoq’s Rafi Balouzian have taken the time to make videos discussing their footwear philosophies and aesthetic approaches. Once you watch these charming artists talk about their passion for designing shoes, you’ll understand why Chies and Cydwoqs are worth their weight in gold!

First up, our gal in Spain, Chie Mihara:

Got that? “You don’t have to suffer to be beautiful.” That’s Ped’s motto, too!

Now, for a few words from Cydwoq’s handsome and wise Rafi Balouzian:

No wonder Cydwoqs are so comfortable—they’re designed by a man who loves to walk and who also loves women’s feet!

It’s so fun to get the inside scoop! And isn’t it nice to know that both Chie and Rafi wear what they make? Truly, handmade shoes with heart!

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